Fundraising Basics and Beyond is a fast-paced, interactive workshop that will cover the basics every nonprofit organization needs to know to be successful at fundraising. Attendees will learn how to create a realistic annual development plan and the steps for implementing it. Discussion topics will include: setting achievable goals, identifying the best prospects for your agency, engaging your staff and board of directors in fundraising, developing your case for support, delivering your case to potential donors and making the ask. And, most importantly, this workshop will also explore how to overcome your own fears about fundraising and how to put the “fun” back in FUNdraising.
Cheryl A. Clarke, J.D. is a nationally known author, trainer and consultant. Her clients range from small, grassroots organizations to large, complex institutions. Before starting her consulting practice in 1995, Cheryl held senior development positions at the UCSF and the University of San Francisco School of Law. She is the author of Storytelling for Grantseekers: A Guide to Creative Nonprofit Fundraising and co-author (with Susan Fox) of Grant Proposal Makeover: Transform Your Request from No to Yes. A natural-born storyteller, Cheryl effectively integrates stories in her work with individual and institutional donors. She has a law degree from the University of San Francisco and a BSJ from Northwestern University.
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